For car dealerships, powered by Spella AI
Spell Dealership Pro. From the first up to a delivered car.
Run the floor, the desk, and the back office in one place. Vehicle inventory, the deal desk in the familiar worksheet layout, F and I and accessories, a showroom sales funnel, compliance checks, and dealership reporting. Standalone or as a module inside Spell CRM Pro.
- Vehicle inventory with VIN decode
- Cash, finance, and lease deal desk
- F and I with lender rate sheets
- Showroom funnel and reporting
Two deployment options
Standalone product or CRM Pro module
Spell Dealership Pro runs on its own for single and multi rooftop dealerships, and also lives inside Spell CRM Pro for groups that want CRM, help desk, marketing, telephony, and dealership operations in one workspace.
Why dealers switch
One system from the first up to the delivered car.
Dealerships often run the showroom in one tool, the deal desk in a spreadsheet worksheet, F and I in another system, and reporting in exports nobody fully trusts. Every handoff between them is a chance to lose a lead or rework a deal.
Spell Dealership Pro keeps inventory, the deal desk, F and I, the showroom funnel and compliance in one place, in the layouts your desk manager already knows, with reporting that rolls up across rooftops.
Core capabilities
Vehicle inventory.
VIN decode, photos, book values, aging, and multi rooftop stock
Deal desk.
Cash, finance, and lease side by side in the worksheet layout your desk manager knows, with a live calculator
F and I.
Accessories, lender rate sheets, incentives, lease programs, per state tax, and a commission pay plan
Showroom funnel.
Log an up, appointments, lead source ROI, and salesperson scorecards
Compliance.
Compliance checks, dealership reporting in CSV and PDF, inbound ADF leads, and DMS ready export
Built for the way dealerships actually run
Sold by salespeople. Structured by desk managers. Reported to owners. Spell Dealership Pro respects the roles instead of forcing everyone into a generic CRM.
Multi rooftop ready with group level reporting
Familiar worksheet layouts, not reinvented user interfaces
Built in Spella AI for lead follow up drafting, deal risk flags, and daily briefings
Integrated telephony so click to call and call recording live inside the record
Questions
Spell Dealership Pro questions.
Does it work for multi rooftop groups?
Yes. Inventory covers multi rooftop stock, and reporting rolls up at group level.
Can our desk keep its worksheet layout?
Yes. Cash, finance and lease sit side by side in the familiar worksheet layout, with a live calculator.
What does F and I cover?
Accessories, lender rate sheets, incentives, lease programs, per state tax and a commission pay plan.
Can it take leads from listing sites?
Yes. Inbound ADF leads flow into the showroom funnel, alongside appointments, lead source ROI and salesperson scorecards.
Does it connect to our DMS?
It provides a DMS ready export, plus dealership reporting in CSV and PDF.
What does Spella do for the dealership?
She drafts lead follow-ups, flags deal risks and sends daily briefings, and integrated telephony keeps click to call and call recordings inside the record.