For car dealerships, powered by Spella AI

Spell Dealership Pro. From the first up to a delivered car.

Run the floor, the desk, and the back office in one place. Vehicle inventory, the deal desk in the familiar worksheet layout, F and I and accessories, a showroom sales funnel, compliance checks, and dealership reporting. Standalone or as a module inside Spell CRM Pro.
Vehicle inventory with VIN decode Cash, finance, and lease deal desk F and I with lender rate sheets Showroom funnel and reporting
Two deployment options

Standalone product or CRM Pro module

Spell Dealership Pro runs on its own for single and multi rooftop dealerships, and also lives inside Spell CRM Pro for groups that want CRM, help desk, marketing, telephony, and dealership operations in one workspace.

Explore Spell CRM Pro

Core capabilities

  • Vehicle inventory. VIN decode, photos, book values, aging, and multi rooftop stock
  • Deal desk. Cash, finance, and lease side by side in the worksheet layout your desk manager knows, with a live calculator
  • F and I. Accessories, lender rate sheets, incentives, lease programs, per state tax, and a commission pay plan
  • Showroom funnel. Log an up, appointments, lead source ROI, and salesperson scorecards
  • Compliance. Compliance checks, dealership reporting in CSV and PDF, inbound ADF leads, and DMS ready export

Built for the way dealerships actually run

Sold by salespeople. Structured by desk managers. Reported to owners. Spell Dealership Pro respects the roles instead of forcing everyone into a generic CRM.

  • Multi rooftop ready with group level reporting
  • Familiar worksheet layouts, not reinvented user interfaces
  • Built in Spella AI for lead follow up drafting, deal risk flags, and daily briefings
  • Integrated telephony so click to call and call recording live inside the record