Email, SMS, WhatsApp, landing pages

Marketing automation that improves conversion and retention.

We design lifecycle journeys that respond quickly, personalize outreach, and connect attribution to revenue or bookings through clean tracking and reporting.
Email, SMS, WhatsApp Journeys and landing pages Attribution and ROI

What we deliver

  • Lifecycle journeys from lead to booking to retention
  • Email, SMS, and WhatsApp messaging orchestration
  • Landing pages, forms, and conversion tracking
  • Segmentation, lead scoring, routing, and alerts
  • Dashboards for attribution and ROI
  • Data hygiene, consent handling, and deliverability fundamentals

AI assisted execution

AI is optional and governed. It is used to accelerate content production and testing while keeping brand controls in place.

  • Message drafts and variants aligned to your brand voice
  • Audience and segmentation suggestions based on engagement patterns
  • Performance insights to improve conversion and reduce drop off

Common engagements

Choose a starting point. We align scope, timeline, and measurable outcomes before we execute.

Lifecycle buildout

Define key journeys and build automation for inquiry, booking, follow up, retention, and reactivation.

Best for teams that need predictable follow up and improved conversion.

Attribution and reporting

Implement clean tracking, channel attribution, and dashboards that connect campaigns to outcomes.

Best for teams that want ROI clarity across channels.

Lead scoring and routing

Score leads, trigger alerts, and route to sales or service teams with SLAs and consistent handoffs.

Best for teams that need speed to lead and cleaner pipeline execution.

Delivery approach

  • Confirm goals, KPIs, and conversion events
  • Map journeys and define triggers, content, and handoffs
  • Implement forms, landing pages, and tracking with governance
  • Launch with testing, deliverability checks, and reporting
  • Optimize monthly using performance insights and experiments

What you get

  • Journey map and automation logic documentation
  • Reusable templates for email, SMS, and WhatsApp
  • Tracking and attribution setup with dashboards
  • Segmentation and lead scoring rules
  • Runbook for operations and ongoing improvements

Ready to improve conversion

Tell us your channels, your current tools, and what outcomes matter most. We will recommend a clear next step and an implementation plan.

Next step

We can demo Spell Marketing Hub, map your journeys, and propose a rollout plan aligned to your goals and reporting needs.